Pitaya

Project

Visual Identity, 2020

Deliverables

Brand & Identity

Credits

Design Direction: Kaleman Innocenti e Pedro Spadotto

Graphic Design: Kaleman Innocenti e Pedro Spadotto

Pitaya is much more than just a jewelry brand; it is the result of the dream of a young and determined woman who set out to make beauty and elegance accessible to everyone.

Founded with the mission of offering high-quality products at fair prices, Pitaya blends sophistication and affordability in every piece it creates.

At the heart of Pitaya lies a passion for crafting jewelry that not only adorns but also tells a story. Each piece is thoughtfully designed to reflect the beauty and individuality of the person wearing it, while staying true to the brand’s vision of offering accessible luxury.

We believe that true elegance isn’t found in excessive prices, but in attention to detail and a deep commitment to quality.

I’m glad my work caught your attention!

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